How much are are all these Kristi Noem commercials costing the taxpayer?
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The Department of Homeland Security has budgeted as much as $200 million for its new ad campaign warning migrants in the country illegally that “we will find you and deport you,” according to documents reviewed by Semafor.
DHS Secretary Kristi Noem announced the two-year “nationwide and international multimillion-dollar ad campaign,” which includes TV, radio and digital spots, on Monday evening. In the initial ad shared by Noem, she praises President Donald Trump for “securing the border” before telling migrants that “we will hunt you down” for breaking laws.
“Criminals are not welcome in the United States,” Noem says in the ad.
https://www.semafor.com/article/02/18/2025/homeland-security-budgets-200m-for-new-border-ad-campaign
Good grief. And around here they're shown multiple times during the news hour. Why didn't this make DOGE's cut list? How many migrants watch local TV, in English, anyway?
There's a new one out, with Noem thanking Dear Orange One for his leadership.
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Kristi Noem's TV Ad Calling to 'Hunt' Down Migrants Faces Ban
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Only the best for this administration.
Kristi Noem is not having the best week.
The Secretary of Homeland Security drew scrutiny on Tuesday when she could not define “habeas corpus.” Then on Thursday she used her official government X account to repost a lawsuit against her department that was voluntarily dismissed and wrote “Suck It.”
“You’re 53 years old,” Josh Larky wrote. “Please take this down.”
“Suck what, Madam Secretary?” James Lindsay responded.
“I support the Trump Administration and think y’all are doing a good job,” another person wrote. “But this post? Really? It’s embarrassing.”